Sherlok

What is Sherlok?

Sherlok is an AI repricing and retention platform for Australian brokers that monitors existing loan books, automatically requests better rates from lenders and flags clients at risk of refinancing away. It suits brokers with an established trail book who want retention revenue without running manual annual reviews.

The facts

Vendor
Sherlok (AU)
Pricing
flat monthly
Australian support
Yes

Where it wins, where it doesn't

Pros

  • Automated repricing requests against the live book
  • Churn-risk flags surface clients before they leave

Cons

  • Value scales with trail-book size — thin books see less benefit

Who Sherlok is not for

New brokers without a trail book — there is nothing yet for Sherlok to retain.